1. Who we are
DigitallPeek (“we”, “us”, “our”) partners with B2B SaaS founders and leaders to bring clarity to target market, positioning, and messaging.
Legal name: DigitallPeek Ltd
Registered in: Cyprus (European Union)
Contact: hello@digitallpeek.com
For the purposes of the EU General Data Protection Regulation (GDPR) and the UK GDPR, DigitallPeek Ltd acts as the data controller for personal data processed through this website and related communications.
2. What data we collect
Information you provide directly
We collect personal data you choose to share with us, including:
Name and email address
Information submitted via forms (for example, session requests, product or organisational context, or decision challenges)
Information shared by email or during scheduling, calls, or collaboration
You are not required to provide sensitive personal data. Please do not share special category data (such as health information, political opinions, or religious beliefs) through this site.
Usage and technical data
When you visit our website, limited technical data may be processed, including:
Pages visited and navigation patterns
Device type, browser type, and approximate location (country level)
This data is processed using Google Analytics 4 only after you have provided explicit consent. It is used in aggregated form and is not intended to identify you personally.
3. How we use your data
We process personal data to:
Respond to enquiries and session requests
Propose dates and send invitations for calls or meetings
Prepare for and conduct potential or ongoing engagements
Maintain basic records of conversations, proposals, and work performed
Send occasional, relevant follow-ups or updates where lawful and appropriate
Understand, in aggregate, how the website is used so we can improve clarity and usability
Comply with legal, tax, and accounting obligations
We do not sell, rent, or trade personal data.
4. Legal bases for processing
Under GDPR and UK GDPR, we rely on the following legal bases:
Contract or pre-contractual steps – when you request a session, proposal, or engage our services
Legitimate interests – to operate and improve our practice and website, where this does not override your rights
Legal obligation – to meet accounting, tax, and regulatory requirements
Consent – where required, such as for analytics cookies or optional communications
You may withdraw consent at any time.
5. Cookies and analytics
Essential cookies
The website uses essential cookies provided by the Framer platform to ensure correct technical operation, such as page rendering and security. These cookies are necessary and cannot be disabled.
Analytics
We use Google Analytics 4, deployed via Google Tag Manager, to understand how the website is used.
Key points:
Analytics is disabled by default and activated only after you give explicit consent
Google Analytics is configured with Consent Mode, so no analytics data is stored before consent
Analytics is used solely to understand site usage and performance
We do not use analytics for advertising, profiling, or cross-site tracking
You can accept or reject analytics cookies via the cookie banner and withdraw consent at any time.
6. How we share your data
We share personal data only with service providers required to operate the website and our work, including:
Framer – website hosting and infrastructure
Google (Analytics, Tag Manager, Meet) – analytics, scheduling, and video calls
Email and calendar providers – communication and scheduling
These providers act as data processors on our behalf and are subject to contractual and technical safeguards.
We may also disclose personal data where required by law or to protect our legal rights.
7. International data transfers
Some service providers may process personal data outside the European Economic Area (EEA) or the UK, including in the United States.
Where this occurs, we rely on appropriate safeguards, such as:
Adequacy decisions by the European Commission or UK authorities, and/or
Standard Contractual Clauses approved by the European Commission
8. Data retention
We retain personal data only for as long as necessary for the purposes described above:
Enquiries and session requests: typically up to 2 years after our last interaction, unless an engagement follows
Contractual, billing, and financial records: typically 6–10 years, in line with legal obligations
Analytics data: retained according to Google Analytics settings and used only in aggregated form
When data is no longer required, we aim to delete or anonymise it securely.
9. Your rights
If you are located in the EU, EEA, or UK, you have the right to:
Access your personal data
Request correction of inaccurate or incomplete data
Request erasure in certain circumstances
Restrict processing in specific cases
Object to processing based on legitimate interests
Request data portability, where applicable
To exercise your rights, contact hello@digitallpeek.com.
You also have the right to lodge a complaint with your local data protection authority.
10. Video sessions
When sessions are held using tools such as Google Meet:
Your name and email address are used to send invitations and links
Sessions are not recorded unless explicitly agreed in advance
Where recording is agreed, the purpose, use, and retention period will be explained beforehand
You may decline recording at any time.
11. Third-party links
The website may include links to third-party websites or services, such as LinkedIn.
We are not responsible for the content or privacy practices of those third parties. Please review their privacy policies separately.
12. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date above and, where appropriate, provide additional notice.
13. Contact
For questions about this Privacy Policy or how personal data is processed, contact:
DigitallPeek
Email: hello@digitallpeek.com